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The BJJ Story
Two training partners meeting on the mat.Drawn in cream, forest green, and muted terracotta. People and objects are symbolic illustrations.
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Luiz Ribeiro

Luiz “Manxinha” Ribeiro moved from boxing to leading London Fight Factory, teaching gi and no-gi while continuing to compete at masters level.

Biography

Luiz “Manxinha” Ribeiro teaches gi and no-gi at London Fight Factory with an emphasis on understanding how techniques work. The academy describes classes in which students are encouraged to ask questions and use technique ahead of strength. His own introduction to jiu-jitsu had offered a similar attraction: controlling someone did not depend on being especially big or muscular. In his early coach profile, Ribeiro described growing up around São Paulo and boxing six days a week until about twenty-seven. At a boxing event he met Leo Negão, who persuaded him to try jiu-jitsu. He enjoyed it immediately and trained regularly with Negão until moving to England in 2000 to learn the language and explore. On a return to Brazil in early 2005, he met Eduardo Telles, whom he described as a major influence. Ribeiro trained extensively at TT and took private lessons with André Galvão. The team's founders invited him to represent TT in Britain. He welcomed the chance to lead, and later took his students with him to Brasa. BJJ Heroes traces an early step towards his academy to an informal armbar demonstration at a South London weights gym. By January 2007, Fighters Only was describing Ribeiro as the man running London Fight Factory on Hanbury Street in east London. It reported that the gym had opened the previous summer. The setting brought several disciplines together: boxing and jiu-jitsu shared the programme with wrestling, Muay Thai, capoeira and kung fu. Ribeiro was still a purple belt on the gym's instructor lists in December 2006 and May 2007. At the 2009 Europeans, he won brown-belt lightweight representing Check Mat Bjj, in the men's masters division listed as Master 2 in the IBJJF archive. BJJ Heroes dates his black belt to May 2010 under Ricardo Vieira, with Marco Canha conducting the promotion because Vieira could not travel. One continuing teaching relationship is documented by Wimbledon BJJ's Carl Fisher. In October 2016, Fisher received his black belt from Ribeiro at a Leo Vieira seminar, with fellow black belts and students present. In December 2022, Wimbledon BJJ reported that Ribeiro had awarded its chief instructor Fisher his second stripe. A visiting practitioner offered a view of Ribeiro's classes in a January 2019 BJJ Globetrotters report. The academy occupied a Shoreditch basement whose street entrance was easy to miss. Inside, the visitor described near-continuous drilling with few breaks, followed by demanding sparring. London Fight Factory now gives its address as Ebenezer Street, near Old Street. Ribeiro also took on an interviewing role. In 2021, London Fight Factory published an eight-episode podcast presented by its head coach, with members and instructors discussing their martial-arts experiences. He continued competing alongside that work. At the 2025 London International Open, Ribeiro won the men's Master 5 black-belt open class and took bronze at medium-heavyweight. London Fight Factory's report identified its head coach as the athlete behind that gold-and-bronze finish.

Sources for this profile